Facts
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Tobacco Advertising: Encourages children and young people to begin smoking [1]
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75% of teenagers shop at convenience stores at least once a week and are routinely exposed to retail
tobacco advertising [2]
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Children are more likely than adults to notice and to remember the tobacco advertising [3]
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Youth are more likely to attempt to purchase cigarettes from stores that display tobacco advertising [4]
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Tobacco ads have more influence than peer pressure on a teen's decision to start smoking [5]
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Every day more than 4,000 kids try smoking for the first time and another 2,000 kids become regular smokers [6]
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Tobacco companies sell products that kill 440,000 Americans each year [7]
Citations
[1] Alater, SJ, et al.m “The Impact of Retail Cigarette Marketing Practices on Youth Smoking Uptake”, Archives of Pediatrics and Adolescent Medicine 161:440-445,
May 2007
[2] Point of Purchasing Advertising Institute. The point of purchase adverting industry fact book. Englewood, New Jersey: The Point of Purchase Advertising Institute, 1992. [ASP Toolkit: Ch.2, p.4]
[3] Wakefield M, et al. Changes at the point of sale for tobacco following the 1999 tobacco billboard ban. ImpacTeen Research Paper Series. University of Illinois at Chicago. July 2000; 4:1-17. [ASP Toolkit: Ch.2, p.4]
[4] Voorhees C, Yanek L, Stillman F, Becker D. Reducing cigarette sales to minors in an urban setting: issues and opportunities for merchant intervention. American Journal of Preventive Medicine. 1998; 4:138 –142. [ASP Toolkit: Ch.2, p.4]
[5] Campaign for Tobacco Free Kids. Fact Sheet: How parents can protect their kids from becoming addicted smokers (Jan 2007) citing, Pollay R et al., “The Last Straw? Cigarette advertising and realized market shares among youths and adults,” Journal of Marketing, 1996 Apr, 60(2): 1-16. See, also, Pierce J et al., “Tobacco industry promotion of cigarettes and adolescent smoking,” Journal of the American Medical Association, 1998 Feb, 279(7): 511-515.
[6] Substance Abuse and Mental Health Services Administration (SAMHSA). “Results from the 2002 National Survey on Drug Use and Health.” 2003.
[7] Annual Smoking-Attributable Mortality, Years of Potential Life Loss, and Econimic costs – United States: 1995-1999, U.S. Dept. of Health and Human Services, Centers for Disease Control and Prevention. 1999.